Rachel Martin

A UX focused, marketing and content specialist, with a desire to elevate brands. My strategies achieve results by utilising a polished, consistent approach and high-impact visual storytelling.

Whether expressed through elevated content creation, profound storytelling, or a fierce passion to connect with the end user, Rachel’s creativity and execution extends well beyond generic.

@rachelmartin.au on instagram

"There is a huge communication gap between the young Australian consumer and the wool industry." In 2019 I conducted a survey and wrote an article about Gen Z's consumer behaviour and attitudes about purchasing wool. Each year I go back